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At first, outdoor voices yoga teacher discount seemed set to become the next Lululemon. After all, it was founded by a Parsons School of Design graduate and showcases her on its website. Furthermore, its millennial branding and muted pastel athleisure-wear are social media favorites; search the hashtag #doingthings on Instagram to see hundreds of thousands of posts featuring young women wearing one of its crop tops or leggings.
Ty Haney, its founder, announced her resignation and three other senior managers also left, leaving many employees of OV wondering whether the company could survive.
Now the company is taking steps to correct its mistakes: restructuring, cutting costs and searching for a new CEO are among the ways the firm is seeking a fix. They are also expanding their reach; opening stores on both coasts as well as Australia while working on strengthening their online presence where seventy per cent of products sold through are sold online.
Fans of the brand should seize this opportunity now; only limited styles and sizes have been marked down and they’re going fast. So if you want a pair of its ultra-popular leggings, don’t delay; this sale ends tonight (we won’t tell you if other sizes or colors have sold out, too).
